Walmart founder Sam Walton once famously said, “There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” From the earliest days of the technology revolution, software companies applied that maxim almost exclusively on customer acquisition. Make the initial […]
READ MOREIntroduction In an ideal world, all of your education business initiatives would be fully supported by a group of marketing professionals, maybe even your corporate marketing staff who understood what you want and knew what you need. They would promote your products and services to the right people, at the right time, keeping your sales […]
READ MOREIntroduction Business Intelligence is a popular buzzword these days. Chances are you have read some sort of article or blog post devoted to the concept of turning raw data into actionable insights, but the notion of Education Business Intelligence is likely less familiar. Education Business Intelligence (EBI) refers to having a set of technologies and […]
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