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So, What’s an Acceptable Churn Rate?

From customer satisfaction to revenue, SaaS companies have many factors to worry about when it comes to keeping their business not only afloat, but also thriving. One such factor: What is your churn rate, and what can you do to decrease it? Reality check: these are critical questions, but they don’t have such a straightforward […]

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Michael Harnum Joins Education Services Group As New Chief Executive Officer

Summary: Michael Harnum joins Education Services Group (“ESG”) management team and Board of Directors as Chief Executive Officer Keith Leimbach will remain actively engaged on the Board of Directors of ESG ESG continues its focus on partnering with leading software and technology companies to grow education revenue through proactive customer lifecycle management Education Services Group, […]

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Responsive Design: An eLearning Necessity?

In the United States, people spend an average of 7.4 hours looking at screens each day. Time online is spread between smartphone, tablet, PC/laptop and television. With tons of devices in varied screen sizes being used by the trainees and employees, there is a dire need to make training content available on and optimized for […]

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Learning Management System: Break-up or Make-up?

Relationships with technology don’t always last forever and this is certainly true with your enterprise’s Learning Management System (LMS). Now more than ever, enterprises are realizing the true power of an all-in-one delivery system for training and development and how truly dysfunctional things can become when users are dissatisfied and don’t understand how to effectively […]

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Gamification: Work and Play Do Mix

Gaming in the workplace and the learning space is a relatively new concept that is making gamification one of THE buzzwords of 2014. If people around the world are spending 3 billion hours a week playing video games, there must be a lure here that is worthy of checking into! Is gamification the latest fad […]

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Training Modalities: Is Your Training Evolving? Modalities You Should Know & Use

Training modalities are ever-changing and to ensure you are evolving skills sets and approaches to coincide with industry trends, outsourced sales can be an effective way to manage headcount without sacrificing revenue. Improving your education and training delivery processes requires a focus on creating offerings that change as technology and information consumption changes. Innovative ideas […]

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Gamification in Education and Training – 4 Things to Keep In Mind

Gamification is a great tool to increase customer engagement or your products and services. Defined as the “integration of game mechanics in a non-game context to engage users and solve problems,” gamification is a simple source of material that is fun for the participant and efficient for trainers. The way you leverage some aspects of […]

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Move the Education Needle with Marketing Tracks

People working in the education industry have an opportunity to substantially improve marketing. With mobile applications, websites and other web-focused methods gaining momentum, it is crucial that companies start to become more purposeful in how to leverage some of the new marketing tools and services available through technology. Marketing has quickly become an important driver […]

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