Is Your Training Evolving? Modalities You Should Know & Use
Ensuring that your customers are well-educated and well-trained on how to use that awesome software they just purchased is key to ensuring that they actually use it. According to TSIA, 87% of software users are able to work more independently after taking training. Since independence in utilizing a new tool is critical to making it […]read more
So, What’s an Acceptable Churn Rate?
From customer satisfaction to revenue, SaaS companies have many factors to worry about when it comes to keeping their business not only afloat, but also thriving. One such factor: What is your churn rate, and what can you do to decrease it? Reality check: these are critical questions, but they don’t have such a straightforward […]read more
Outsource – A Dirty Word?
As a function of my role as Business Development Manager at ESG, I spend a lot of time talking with Customer Success leaders. And from those conversations, I’ve found that many of them very much dislike the idea of outsourcing any part of their business. In fact, I recently spoke with a gentleman who boldly […]read more
Customer Success Tools: The New ATM?
In the 1980s, ATMs started to become widespread in banks across the country. Bank customers didn’t have to go up to the counter or interact with a human being at all in order to make a deposit or withdrawal, and tellers were worried. They thought ATMs would replace them, making their jobs unnecessary and at […]read more
Learning Management System: Break-up or Make-up?
Relationships with technology don’t always last forever and this is certainly true with your enterprise’s Learning Management System (LMS). Now more than ever, enterprises are realizing the true power of an all-in-one delivery system for training and development and how truly dysfunctional things can become when users are dissatisfied and don’t understand how to effectively […]read more
Gamification: Work and Play Do Mix
Gaming in the workplace and the learning space is a relatively new concept that is making gamification one of THE buzzwords of 2014. If people around the world are spending 3 billion hours a week playing video games, there must be a lure here that is worthy of checking into! Is gamification the latest fad […]read more
Transforming Voice of Customer Through Social Listening
Have you ever stopped and listened, but didn’t hear anything? Probably unlikely. At the minimum, even if no one is physically speaking, we can hear the little things… our own heartbeat, the sigh of a coworker, the hum of a motor. We hear all day long but, are we really listening to the people around […]read more
Warming Up to M-learning: Hot Trends for Corporate
In the 21st century, information is an extremely valuable currency. Corporations are constantly looking to find new ways that they can deliver knowledge to their employees and clients. Mobile learning or M-learning is one of the most popular new trends in corporate learning, and for good reason: mobile learning provides flexibility, a convenient delivery, and […]read more
Gamification in Education and Training – 4 Things to Keep In Mind
Gamification is a great tool to increase customer engagement or your products and services. Defined as the “integration of game mechanics in a non-game context to engage users and solve problems,” gamification is a simple source of material that is fun for the participant and efficient for trainers. The way you leverage some aspects of […]read more
Move the Education Needle with Marketing Tracks
People working in the education industry have an opportunity to substantially improve marketing. With mobile applications, websites and other web-focused methods gaining momentum, it is crucial that companies start to become more purposeful in how to leverage some of the new marketing tools and services available through technology. Marketing has quickly become an important driver […]read more